Write your project, feature or initiative objectives
Start by creating a document for each project to keep track of objectives and outcomes.
Define user flows and decisions
Plan the events and properties that you want to track
Create custom events right from your flow, and connect them with the properties that you want to track.
Use the event tracking code, generated automatically, and easily put it into your product codebase. Currently we support Mixpanel, but will add more integrations later.
We are a team of four individuals based in Tallinn, Estonia. While we have limited experience in analytics, we have always been curious about its challenges and why it can be difficult. Our true passion lies in product development, and we have previously collaborated together in the past.